Privacy Policy
Last updated: August 7, 2026
Gardé LLC ("we," "our," or "us") operates the Gardé mobile application (the
"App"). This Privacy Policy explains how we collect, use, and protect your
information when you use our App.
Information We Collect
Information You Provide
• Account Information: Email address and password when you create an account
• Profile Information: Style preferences, color season, body proportions, and
lifestyle details you provide through quizzes and settings
• Contact Information: Name, phone number, and mailing address if you choose
to provide them in your account settings
• Wardrobe Data: Items you add to your wardrobe including photos, brand names,
purchase prices, categories, and colors
• Chat Messages: Conversations with our AI styling assistant
• Usage Data: Outfit selections, wear logs, purchase evaluations, and
interaction with app features
Information Collected Automatically
• Device Information: Device type, operating system version, and unique device
identifiers
• Analytics: App usage patterns, feature interactions, and performance data
• Location: City-level location for weather-based outfit recommendations (only
with your permission)
How We Use Your Information
We use your information to:
• Provide personalized style recommendations and wardrobe analysis
• Generate your Style DNA profile and color analysis
• Calculate cost-per-wear and wardrobe investment metrics
• Deliver outfit suggestions based on your wardrobe, preferences, and weather
• Provide AI-powered styling advice through our chat feature
• Evaluate potential purchases through our Appraise feature
• Identify wardrobe gaps and suggest pieces that complement your existing
collection
• Generate anonymized market intelligence and brand trend data
• Send push notifications about daily outfits, trend digests, and wardrobe
insights (with your permission)
• Improve our App and develop new features
Data Storage and Security
• Your data is stored securely on Supabase cloud infrastructure with servers
in the United States
• We use industry-standard encryption (TLS/SSL) for data in transit and
AES-256 encryption for data at rest
• Photos are stored in secure cloud storage with row-level access controls
• We do not sell your personal information to third parties
• Access to user data is restricted to authorized personnel only
Data Retention
• Your data is retained for as long as your account is active
• If you delete your account, we will delete your personal data within 30
days, except where we are required by law to retain it
• Anonymized data that has already been aggregated into Market Intelligence
insights is not deleted, as it cannot be traced back to you
• Chat conversation history is retained until you archive or delete it
Third-Party Services
We use the following third-party services to operate the App:
• Supabase: Database, authentication, and cloud storage
• Anthropic (Claude AI): AI-powered styling recommendations and chat
• Microsoft Bing: Product image search for wardrobe items
• OpenWeather: Weather data for outfit suggestions
• Apple App Store: App distribution and subscription payments
Each of these services processes data according to their own privacy policies.
We encourage you to review them.
How Your Data Is Used by AI
When you use AI-powered features (outfit generation, styling chat, purchase
evaluation, wardrobe gap analysis), relevant wardrobe and profile data is sent
to Anthropic's Claude AI to generate recommendations. This data:
• Is processed only to generate your specific response
• Is not used to train Anthropic's AI models
• Is not stored by Anthropic beyond the immediate request
• Is transmitted securely via encrypted API calls
Third-Party Links
The App may contain links to third-party retailer websites (such as Farfetch,
Net-a-Porter, SSENSE, Nordstrom, and others) through our Shop the Trend and
Weekly Find features. We are not responsible for the privacy practices of
these external sites. We encourage you to read their privacy policies before
providing any personal information.
Push Notifications
With your permission, we may send push notifications including:
• Daily outfit suggestions
• Weekly trend digests and style finds
• Wardrobe insights and reminders
You can disable push notifications at any time through your device settings.
Market Intelligence
Our Market Intelligence feature aggregates wardrobe data across all users to
show brand trends and investment patterns. This data is:
• Fully anonymized and cannot be traced back to individual users
• Used only to provide aggregate insights to the Gardé community
• Never shared with third parties in identifiable form
• Based on community data and may not reflect broader market conditions
Your Rights
You have the right to:
• Access your personal data
• Update or correct your information through the Settings screen
• Delete your account and associated data
• Export your wardrobe data
• Opt out of push notifications and analytics collection
• Withdraw consent for location access at any time
To exercise these rights, contact us at support@garde-app.com. We will respond
to your request within 30 days.
California Residents (CCPA)
If you are a California resident, you have additional rights under the
California Consumer Privacy Act:
• The right to know what personal information we collect, use, and disclose
• The right to request deletion of your personal information
• The right to opt out of the sale of your personal information (we do not
sell your data)
• The right to non-discrimination for exercising your privacy rights
To make a request, contact us at support@garde-app.com.
Do Not Track
Our App does not currently respond to "Do Not Track" browser signals. However,
you can control data collection through your device settings and the
permissions described in this policy.
Children's Privacy
Our App is not intended for children under 13. We do not knowingly collect
personal information from children under 13. If we learn that we have
collected data from a child under 13, we will delete it promptly. If you
believe a child has provided us with personal information, please contact us
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of
material changes by:
• Posting the updated Privacy Policy in the App
• Updating the "Last updated" date at the top
• Sending a push notification for significant changes (if notifications are
enabled)
Your continued use of the App after changes are posted constitutes acceptance
of the updated policy.
Contact Us
If you have questions about this Privacy Policy, contact us at:
Gardé LLC
Email: support@garde-app.com
Website: https://garde-app.com